comScore, a company that measures the digital world, just release a report indicating that the amount of mobile social media users is growing significantly. The increase is 37% in the past year. This jump means that one third of mobile phone users are regularly using social media on their phones. That presents an astounding opportunity for social media marketers.
Facebook has now reached over 60 million mobile users. Mobile users are very interactive with organizations and company sites. If you do any social media marketing, make sure to keep this in mind.
This helps when truly analyzing your strategies. Also, there are many web analytical tools available that can help you analyze and measure the tracked and recorded data.
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